Sparking Curiosity at Work

Client: Google
Task: Culture Design, Program Design
Challenge: How can we spark active curiosity in the workplace?
Team: Curiosity Atlas

As part of their employee development program Google needed a track for creativity and innovation. Curiosity is the precursor to creativity.


We developed a 9-week program to engage participant’s active curiosity, creating the opportunity for new experiences and insights in their daily routines. With each weekly cycle, employees were prompted to integrate these insights into their work, forming new and unlikely connections.

Curriculum activities were a combination of facilitated and self-directed activities. Each activity explored a different pillar within the curiosity framework. In this instance, participants learned about the importance of improv in the creative process.